Hi! I’m Sandra. By day, I run my own content strategy business in Australia from Korea. And by night, I’m a burgeoning novelist with a young adult novel in progress.
The Smarter Writer is my bumbling voyage into better understanding how our creative brains work and sharing what I learn and what I already know to help others become smarter, more efficient writers.
Latest on the blog
How to write instructions that don’t condescend
How to not sound condescending in your writing while writing instructions by avoiding certain words that can make readers feel stupid.
Three of the most dangerous words?
Are these three words making you dumber, fatter and unhealthier, too?
How sneaky hidden verbs weaken our words
Hidden verbs are are the verbs we turn into a noun and then need an extra verb for it to make sense. Find our why hidden verbs weaken your writing.
Coming full circle
Recently (like this month recently) I was struggling with which direction to take in my online adventures. I felt on the verge of giving up my niche sites. This week I’ve done a complete 180 and I’m hanging onto them. I can’t toss them without giving it a really red-hot…
Are you adding the ‘So what?’ factor to your writing
Applying the ‘so what?’ factor to your writing helps you dive deeper into analysis and write a better report.
The case for NOT keeping an ideas notebook
I used to hoard ideas. But now I set them free. If they haunt me, if they irritate me, only then will I pay them attention. Here’s why I think we should all ditch our ideas notebooks.
Are you doing the right work?
Is the work you’re doing moving you closer to your goals? Or is it just keeping you busy and distracted?
The magic of bullet lists
We all know people read differently on screen than they do on paper, right? And we know that bullet points help your reader to scan your content but have you ever thought, why? Dive into the magic of bullet points and learn when and how to use them well.
My digital adventures
Stay up-to-date with all my digital adventures as I document life as a remote content strategist and copywriter.
Happiness: is it just a memory?
Is happiness something we can only remember? Or can we truly live it in the moment?
The price of giving up
I sold one of my niche sites yesterday for a very small sum. Very small. $US297 less a $US25 listing fee and $29.70 commission toFlippa. It was one of those…
Coming full circle
Recently (like this month recently) I was struggling with which direction to take in my online adventures. I felt on the verge of giving up my niche sites. This week…
Am I at the tipping point?
I’m wondering if I should ditch my slow performing niche websites or ramp them up?
Why I decided to stop being such a tightarse
I’m a bit late to the party but I’m finally getting on board with the concept of spending money to make money and learning not to be such a tightarse.
Cakes and curious cats
We take our knowledge for granted. We think people know what we know. But people don’t! So I am going to start sharing a lot more writing and productivity tips because probably know as much about these things as Koreans know about baking…
Documenting my digital adventures… diligently
I am re-committing to documenting my digital adventures, the highs, the lows, what I learn and discover while working remotely in Korea.